Having a fit
Ladies, you know you're wearing the wrong bra size. Find out which sizing services measure up, and which are a bust.
3543 N Southport Ave between Eddy and Addison Sts (773-472-2727)
The vibe Classy and refined. Dark wood and elegant displays made us feel comfortable, and we spotted a few men shopping for gifts without wearing an embarrassed grimace.
The fit process After being sized with a tape measure, we tried on different styles of bras. A staffer showed us how a proper fit should look and feel, and we left feeling—it’s corny, we know, but still—empowered.
Do they have my size? Most likely. Trousseau stocks a wide variety of lingerie ranging in sizes 32A to 52J. We found a few of the price tags terrifyingly high, but other bras were well constructed and reasonably priced under $50.
Our thorough fitting took about an hour, but the time flew because we learned so much. Having a shop dog trot into our changing room took away from the ambience, though—so if you’re not a pet person, watch out.
830 N Michigan Ave between Pearson and Chestnut Sts (312-664-2711)
The vibe A recent redecoration of the store has turned it from flirty to trashy. Shocking pink neon lighting + tarted-up supermodel cheesecake photos = Blade Runner strip club.
The fit process One of Victoria’s sales clerks used a tape measure to size us under and above our breasts. She insisted it was fine to fit us with two layers of clothing on, but we worried about the accuracy of the measurements.
Do they have my size? Yes and no. Sizes go from 32A to 40DD online, but the stores carry an abbreviated selection. When we asked about a style that wasn’t manufactured in our size, a clerk offered the next cup size larger, but we swam in it. This is all about fit, after all.
The staff seemed to care more about making a sale than putting us into bras that fit. When we pointed out the large gaps in a too-big bra, the clerks kept insisting that it was “supposed to fit that way.”
900 N Michigan Ave at Delaware Pl (312-337-8366)
The vibe The mauve walls reminded us of picking out our first bra at JCPenney. Then again, this place isn’t known for flash, it’s known for being the folks who fit Oprah.
The fit process Inside a spacious fitting room, a fantastic and knowledgable staffer sized up our naked breasts—without using measuring tape—and then brought us a sampling of bras that fit perfectly.
Do they have my size? Absolutely. The store stocks cup sizes A through G, and can special-order bras up to a 52-inch band and H cup. Alterations are free, and expertly done—having a band size shortened made the bra fit as though it was made for us (and in a way, it was).
This isn’t the place to find a saucy peekaboo bra, but for well-made basics and the occasional flirty number, it’s tops. We just wish it didn’t take so long—more than two days—to snag a fit appointment.
Isabella Fine Lingerie
1101 W Webster Ave at Seminary Ave (773-281-2352)
The vibe This cute corner store stocks both sexy stuff and underwear essentials such as sports bras. This week, its back room becomes dedicated to sizing.
The fit process Owner Lauren Amerine sized us by sight, then brought six bras for us to try on. All but one gave us a beautiful bosom we never knew we had. You can also log on to www.shopisabella.com to be virtually sized by its boobologist.
Do they have my size? Almost certainly. Isabella stocks sizes 28AA to 44K, and offers complimentary alterations if necessary. A good range of prices ensures that you’ll have plenty of choices under $50, but you can splurge on a lacy little number, too.
For a small boutique, Isabella has a surprisingly enormous range of sizes. Plus, while we didn’t feel pressured to buy anything, the bras fit so well that we wanted a brand-new