Love/hate social networking? SuperNews! gets it
And from there…
We thought, hell, let’s make fun of all of them—Friendster, Facebook and Twitter—and put them on an actual sitcom like Three’s Company. We created these personas that are sort of what I imagine those sites would be like if they were alive: Facebook is the Ivy League snob, MySpace is this trashy club guy and Friendster is borderline retarded. We’ve taken things even further [in the coming season]. Without giving too much away, we change up the characters so you might, for example, find that Friendster is all but dead or in a mental institution.
But why social-networking sites? What makes them an especially fun/funny target?
They’re a trend, and anything that hits a population quickly and with such impact deserves to be made fun of. Whether it’s pegging your jeans in the ’80s or Twitter now, anything that people jump on and get so excited about is fair game. Things that have a mass following are funny to me; it’s a mob mentality. Social networking is an anonymous way of being in a mob. That’s funny.